Industry solutions for web services
Web servicesImprove campaign performance
Manage tracking links, schedule campaigns, and monitor performance in one place to improve ROI for web services.
Industry challenges
Advertising challenges for web services
Tracking links, timing campaigns, and comparing results get harder as you add more channels.
- • Tracking and organizing a large number of promotional links takes time.
- • The quality of acquired users varies by time of day, making campaign timing important.
- • Performance problems can go unnoticed long enough to waste budget.
- • Fragmented channel data makes it hard to compare results.
Key use cases
Six ways to manage and measure campaigns
Tracking link management
Manage promotional links in one place and create tagged links to track performance by channel.
Campaign scheduling
Compare performance by time of day to decide when to run ads and how much to bid.
Performance alerts
Monitor campaign metrics in real time and get alerts when something changes unexpectedly.
Performance breakdowns
Compare results by channel, region, time of day, and version.
Ad fraud detection
Use multiple fraud signals to filter invalid traffic and improve acquisition quality.
Live campaign dashboard
See how your campaigns are performing as they run.